How to say no, marketing ops big lessons, reporting structures and more...
In this edition:
How to Say No to Low-Priority Requests
10 Lessons to be Successful in Marketing Operations
Poll of the Day - Who Should the Marketing Ops Leader Report to?
For Paid Subscribers: Disruptive Questions That Will Change the Way You Look at Your Marketing Operations
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How to Say No to Low-Priority Requests
Saying no to a lower-priority request is hard.
Practice saying this in a non-confrontational tone:
“To be fully transparent, I don’t think this is the best use of our time. I think our time would be better spent elsewhere, and I’m happy to walk you through our top priorities this month and how we see them making an impact.
Given new context or information, I may be open to changing this view, but for now, let’s look at your problem together and identify potential alternatives that could help you out.”
While this won’t be easy to say, it communicates your stance in a firm way while reminding your coworker that you are both on the same side.
How to be Successful in Marketing Ops
Poll of the Day - Who Should the Marketing Ops Leader Report to?
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